Brand Development & Logo Design
One of the most important aspects of any corporate design project - be it in print, or within a professional website design is strong branding.
Having a strong and effective logo, gives every design project a substantial marketing advantage by providing effective brand recognition.
In fact, we at Web Design Ireland often begin many of our web design or printed media projects by first designing a new logo or redesigning an existing company's logo.
By engaging in a logo design cycle with Web Design Ireland our customers arrive at a more effective brand identity for their business.
A typical Branding Cycle might include: A marketing strategy meeting with company stakeholders to explore the organisations needs, strategies, likes, dislikes, media requirements, technical requirements and philosophies. Marketing research on competitors, local and global, closely aligned businesses, target markets, industry trends and customer viewpoints. Product a number of 'Concept' Designs for discussion.
Expanding development of chosen designs until all criteria are met to full customer satisfaction. Testing and Evaluation of all proposed designs across varied media and within all potential environments.
Investing in a logo re-Design with a professional design company is a wise choice. Everyone has a creative friend who is good at art and might be considered as a low cost option to your logo design needs. However good the graphic designer might be, the application of marketing expertise, solid market research and brand design experience will result in a logo design that has true meaning, will resonate with your interests and represent your business credibly now and well into the future.