In appealing to a wider, more educated and
discerning audience, the School of Chemistry and
Chemical Biology realised that they would benefit
from an online image make-over.
After completing a competitive tender process and
subsequent due diligence, Active Online was
selected as the vendor of choice.
Active Online proposed a comprehensive solution
that would meets and exceed the requirements,
while at the same time delivering value for money.
Our Brief
As
an advanced centre of research excellence we need
to communicate more effectively with potential
students, researchers and academics in advance of
the next academic year. We would like a clean,
spacious design that reflects our professionalism
and advanced facilities with a focus on clear
navigation to areas of interest within our defined
audience.
Our
Solution
Active Online created a simple but professionally finished
graphic design and balanced CSS/XHTML layout that
sets the required mood and provides for clear
navigation and ease of use.
Navigation clues lead the visitor to
more detail on the schools primary focus, i.e.
Research and Education. A secondary focus is
provided on common areas of interest managed
within a notice board environment.
A cost-effective content management solution was
also provided to simplify minor edits and regular
in-house maintenance.